In the global economy, or even the ASEAN economy, English is a critical tool for successfully running a business. It is important for everyone in your company, from your new entry-level employees to your CEO.
In the latter case, English proficiency means more than just being able to speak and write – it is a vehicle for influence and leadership.
At ECSC Thailand, we understand that even senior executives with strong English proficiency may need a bit of refinement to fully command attention and communicate with long-lasting impact.
That’s why we offer our Business English Coaching service for C-suite executives.
It is customized, 1-on-1 training designed for your company’s senior decision makers who want to refine their language skills and elevate their professional presence in high-level English-speaking environments.
This article will touch on some of the key features and benefits of Business English Coaching.
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The importance of “Executive-level” English
Many executives in Thailand already possess a high level of English. But gaining a better understanding of the nuances of executive-level English communication can make a substantial difference in how they’re perceived by their English-speaking peers.
Whether it’s leading a board meeting, addressing international clients, facilitating a townhall meeting, giving a keynote address, or negotiating high-stakes deals, the ability to speak with clarity, confidence, and sophistication in English can significantly enhance an executive’s appeal and effectiveness.
In ways that are both big and small, this can greatly impact a company. Remember, perception is reality – and in this case, after some coaching, the perception that your CEO or Managing Director truly commands a room in English will be real.
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Would English training better equip your C-suite leaders to drive your company forward?
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The essentials of Business English Coaching
This service is designed to focus on the specific areas where even highly proficient speakers can improve. To help executives reach the next level of English proficiency, our coaching covers five key areas that are essential for polished and impactful communication.
- Upgrading Business Vocabulary
- Even executives who are fluent in English can benefit from enhancing their vocabulary. Our coaching focuses on introducing and mastering the “corporatese” that dominates high-level business discussions today. The ability to use advanced vocabulary effortlessly can position you as a forward-thinking leader who speaks the language of modern business.
- Perfecting Pronunciation
- Speaking English according to the grammar rules is one thing, but being understood clearly by an international audience is another. Mispronunciations, however small, can cause confusion or even weaken the speaker’s authority. Our coaching helps executives fine-tune their pronunciation to ensure they’re clearly understood by native and non-native English speakers alike.
- Enhancing Conversation Skills
- Whether it’s leading a meeting or engaging in small talk at a networking event, the ability to navigate business conversations smoothly is crucial. Our program goes beyond formal communication, helping executives speak English naturally. Learn how to steer conversations, make meaningful points, and make an impression on colleagues & clients.
- Mastering Western Communication Styles
- Understanding subtleties is essential when doing business internationally. Western business communication often differs significantly from the communication norms in Thailand. Business English Coaching helps powerful non-native English speakers adapt their communication style for Western audiences, including how to be persuasive, concise, and assertive… politely.
- Communicating with Impact
- The ability to impress with words is critical in executive roles. Our coaching helps you fine-tune your message so that it lands with authority. You’ll learn how to deliver presentations that resonate, hold your audience’s attention in meetings, and communicate your ideas in a way that leaves a lasting impression.
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Let ECSC Thailand upgrade your CEO’s, Managing Director’s, or President’s business vocabulary and soft skills.
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The Benefits of Business English Coaching in Thailand
We talked about the five key areas of a good executive training program. Now, let’s look at the outcomes or benefits for your company:
- Gain a Competitive Edge
- Being able to communicate fluently in English is a competitive advantage. Executives who can navigate English-language business dealings with ease are more likely to build international partnerships, expand their company’s reach, and close deals. Our coaching empowers leaders with the skills needed to present themselves as a polished, global leader.
That’s it. That’s the benefit of Business English Coaching from ECSC Thailand.
Sure, we could talk more about impressing peers, boosting confidence, and long-term career success, but at this moment does anything matter more than the success of your company relative to your rivals?
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Contact us today to learn how you can elevate your leadership team with customized Business English Coaching. We also offer Workshops, Onsite Consulting, and standalone Courses.
